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Partner, Director of Brand Management |
James Sansevero, a Partner and Director of Brand Management, is responsible for planning and developing brand strategy, including integrated marketing and communications, digital communications, content development, and media relations for Lord Abbett’s businesses.
Mr. Sansevero, who has more than 30 years of industry experience, joined Lord Abbett in 2005 as Director of Brand Management. Prior to joining Lord Abbett, he was Senior Vice President and Senior Account Director of Draft, with primary responsibility for managing the Bank of America relationship. His previous experience also includes: Senior Managing Director of Citigate, Inc., where he managed the U.S.-based advertising, branding, interactive, marketing services, and public and investor relations businesses of this global agency; Vice President of Advertising at Manufacturers Hanover; and financial advertising sales at The New York Times.
Jim received a BA in business administration from Villanova University.